How’s week one of my Haunt Jaunts Monetizing Project (HJMP) going?
Step 1 was to focus on Bounce Rate Redux. Part of that was doing a blog redesign. Done. There are some aspects I can still improve, but overall I have the groundwork laid.
Did it have any effect on my bounce rate? Slightly. It’s down 1% from last week.
Gotta start somewhere, right? We’ll see if I can implement a few more things to lower that even further.
One thing I’m going to try and do is focus on Step 2. (Which I’ll write about in another blog.)
However, I did see some amazing results in ad revenue. Not that I made any big money. Still in the pennies category, but I haven’t seen this kind of increase in my blog’s history before.
The ads I saw the big bump on were my Project Wonderful ads. They’ve been traveling at about $0.03 for the past week/week and a half. Which I was happy about because that was up from $0.02 for the 2 weeks prior.
However, there was a point in time when they’d been at $0.00 for almost a month. That got me very worried. For the past few months they’ve been about $0.02. A few times they’ve spiked to $0.04, even $0.05. The most they’d ever been was $0.07.
Anyway, to see it hanging in there steady at $0.03 was a-okay. It’s not much, but it’s better than $0.00!
But yesterday I about fell over when I saw $0.40 in the ad box. Say what?
I blinked several times thinking I’d misread it. Nope. 40 cents.
But today it skyrocketed to $1.10 at one point! A whole dollar! Okay, it may be nuts to get excited over $1, but if you’ve read all the way to this point I’m willing to bet you’re trying to figure out how to get your blog to do that, too.
With PW ads I can tell you hits most definitely matter. I’ve seen Haunt Jaunts’ spike this past week. (In part due to my increased SEO efforts, but also I got some help in the form of two other blogs featuring mine last week. Very nice surprise!)
As I’m writing this the ad bids have dropped to $0.70. Still, that really beats $0.03!
So now I’m going to ramp up Steps 2 and 3 of the HJMP and see what kinds of hits I can bring in and what impacts it has on my revenue streams.
